Description

Genuine Brother LC-431M Magenta Ink Cartridge for DCP-J1050DW, MFC-J1010DW & DCP-J1800DW
The Genuine Brother LC-431M Magenta Ink Cartridge is an original Brother standard-yield ink cartridge designed to produce bright magenta tones, accurate colour blends and dependable everyday printing in compatible Brother inkjet multifunction printers.
With an approximate yield of up to 200 pages, the LC-431M is ideal for home users, students and small offices printing colour reports, school projects, charts, presentations, graphics and occasional photographs.
Brother Genuine ink is engineered specifically for compatible Brother printers and printheads, helping provide reliable cartridge recognition, smooth ink flow and consistent colour output throughout the life of the cartridge.
Important: This listing includes one Genuine Brother LC-431M Magenta ink cartridge only. Black, Cyan and Yellow cartridges are sold separately.
Key Features
- ✔ 100% Genuine Brother Original Ink Cartridge
- ✔ Brother Part Number: LC-431M
- ✔ Cartridge Colour: Magenta
- ✔ Standard-Yield Cartridge
- ✔ Approximate Yield: Up to 200 Pages
- ✔ Bright and Consistent Magenta Output
- ✔ Accurate Colour Blending for Graphics and Photos
- ✔ Reliable Printer Recognition
- ✔ Designed Specifically for Compatible Brother Printers
- ✔ Brand New and Factory Sealed
Compatible Brother Printers
- Brother DCP-J1050DW
- Brother DCP-J1140DW
- Brother MFC-J1010DW
- Brother DCP-J1800DW
Please check your exact printer model and existing cartridge number carefully before ordering.
Product Specifications
| Manufacturer | Brother |
| Part Number | LC-431M |
| Product Type | Genuine Standard-Yield Ink Cartridge |
| Ink Colour | Magenta |
| Approximate Page Yield | Up to 200 Pages |
| Yield Standard | ISO/IEC 24711 |
| Print Technology | Inkjet |
| Condition | Brand New and Factory Sealed |
| Brand Type | Genuine Brother Original |
The stated page yield is approximate. Actual yield may vary depending on page coverage, document content, printer settings, cleaning cycles, printing frequency and operating conditions.
Bright and Accurate Magenta Output
The LC-431M Magenta cartridge contributes to red, purple, pink and other blended colours in documents, charts, graphics and photographs. Its genuine Brother ink formulation helps provide smooth colour transitions and consistent output from installation through to replacement.
It is suitable for business presentations, school assignments, greeting cards, charts, marketing documents and everyday family photographs.
Designed for Reliable Brother Printing
Brother Genuine cartridges are developed alongside Brother printers and printheads. Correct ink formulation, cartridge dimensions and electronic identification help support easy installation, dependable recognition and smooth printer operation.
Using genuine Brother ink can also help reduce the risk of leakage, colour imbalance, cartridge errors and inconsistent print quality associated with unsuitable replacement cartridges.
Standard Yield vs High Yield
| Brother LC-431M | Standard Yield – Up to Approximately 200 Pages |
| Brother LC-431XLM | High Yield – Up to Approximately 500 Pages |
The standard LC-431M is suitable for occasional colour printing. Customers who print more frequently may prefer the LC-431XLM high-yield Magenta cartridge for fewer replacements and a lower cost per page.
Ideal For
- Home printing
- School assignments and projects
- Small-office colour documents
- Business charts and presentations
- Greeting cards and invitations
- Family photographs
- Everyday colour correspondence
Package Contents
- 1 × Genuine Brother LC-431M Magenta Ink Cartridge
Related Brother LC-431 Ink Cartridges
- Brother LC-431BK Black Ink Cartridge
- Brother LC-431C Cyan Ink Cartridge
- Brother LC-431Y Yellow Ink Cartridge
- Brother LC-431XLBK High Yield Black Ink Cartridge
- Brother LC-431XLC High Yield Cyan Ink Cartridge
- Brother LC-431XLM High Yield Magenta Ink Cartridge
- Brother LC-431XLY High Yield Yellow Ink Cartridge
Important Product Notice
- This listing is for one Genuine Brother LC-431M Magenta ink cartridge only.
- Black, Cyan and Yellow cartridges are not included.
- The printer is not included.
- The correct compatible model is DCP-J1800DW, not MFC-J1800DW.
- Please verify your printer model and cartridge number before ordering.
Why Choose Genuine Brother Ink?
- ✔ Engineered specifically for Brother printers
- ✔ Reliable cartridge recognition
- ✔ Consistent colour reproduction
- ✔ Accurate declared page yield
- ✔ Helps maintain printhead performance
- ✔ Backed by Brother product support
Why Buy From OzToner ?
- ✔ 100% Genuine Brother Product
- ✔ Australian Stock
- ✔ Brand New and Factory Sealed
- ✔ Fast Australia-Wide Delivery
- ✔ Secure Protective Packaging
- ✔ Experienced Printer Consumables Specialists
- ✔ Friendly Local Customer Support
Frequently Asked Questions
Is this a genuine Brother ink cartridge?
Yes. This is a genuine Brother LC-431M original Magenta ink cartridge manufactured by Brother.
What colour is this cartridge?
This cartridge contains Magenta ink only. Black, Cyan and Yellow cartridges are sold separately.
How many pages will it print?
The LC-431M has an approximate declared yield of up to 200 pages under ISO/IEC 24711. Actual yield depends on document coverage, cleaning cycles and printer settings.
Is this compatible with the Brother DCP-J1050DW?
Yes. The Genuine Brother LC-431M is compatible with the Brother DCP-J1050DW.
Is this compatible with the Brother MFC-J1010DW?
Yes. It is designed for the Brother MFC-J1010DW.
Is it compatible with the Brother DCP-J1800DW?
Yes. The DCP-J1800DW uses the Brother LC-431 ink cartridge series.
Is there a Brother MFC-J1800DW?
The relevant Australian model is the Brother DCP-J1800DW. The MFC-J1800DW wording is a model-name error.
What is the difference between LC-431M and LC-431XLM?
The LC-431M is the standard-yield Magenta cartridge rated for approximately 200 pages. The LC-431XLM is the high-yield version rated for approximately 500 pages.
Can standard and high-yield cartridges be used together?
Yes. Standard and high-yield LC-431 cartridges can normally be installed together in different colour positions, provided they are compatible with the printer.
Why does the printer use colour ink during cleaning?
Brother inkjet printers periodically use small amounts of ink to maintain the printhead and preserve print quality. This is normal and can affect total page yield.
Does this cartridge include a printhead?
No. The LC-431M is an ink cartridge only. The printhead is a separate component built into the printer.
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Genuine Brother LC-431 MAGENTA ink cartridge for DCP-J1050DW MFC-J1010DW [LC431M]
With a duty cycle of approximately 200 pages at 5% coverage, the Genuine Brother LC-431 Magenta Ink Cartridge is a reliable and efficient option for Brother MFC-J1010DW, DCP-J1050DW, and DCP-J1140DW printers. Keep your printer running smoothly with this quality ink cartridge from Brother.
OEM Code: LC431M
Brand: Brother
Duty Cycle: Approx. 200 pages at 5% coverage
Includes Of:
1 x Genuine Brother LC-431 Magenta Ink Cartridge LC-431M
1 x Brother LC-431 Magenta Ink Cartridge LC-431M can be used for:
- Brother DCP-J1050DW
- Brother DCP-J1140DW
- Brother MFC-J1010DW
- Brother DCP-J1800DW

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Refund Policy
The OZ Toner Return Policy applies to all purchases made on this website.
We recommend you read our Returns Policy carefully prior to placing an order and retain a copy of these terms and your order so you are familiar with our policy on refunds, returns and exchanges and your rights under the Australian Consumer Law.
We recommend you immediately examine goods delivered to you to ensure that there are no visible signs of damage or fault and that the goods received match the order you placed. Our exchange/return window is within 30 days of receiving your order. All incorrectly ordered or unwanted returns will incur a minimum 20% restocking fee.
Our Return Address
52A/5 Gladstone Rd, Castle Hill, NSW 2154
Exchange/Return (Consumables)
OZ Toner allows exchange/return within 30 days of receiving your order. This applies to consumable products purchased from us: inks, toners, printing and fax supplies and paper. Please scroll down to read our policy on exchange/return for scanners and printers.
If any consumable goods purchased from OZ Toner are damaged, lost in transit, incorrect or faulty, please contact us at support@oztoner.com with this information:
- Your order number
- Detailed description of the reason for return/exchange request
- Photo proof (if applicable).
For exchanges, the product/s must be in the original (new/unused) condition that you received it, in its original packaging. The customer is responsible for the postage fee to send the product/s back to us. OZ Toner will pay the postage to send the new product/s to the customer. All product/s sent back to us must use tracked post, we are not responsible for product/s lost in transit.
Exchange/Return (Hardware)
OZ Toner allows exchange/return within 30 days of receiving your order. This applies to hardware products purchased from us: scanners and printers.
If any hardware goods purchased from OZ Toner are damaged, lost in transit, incorrect or faulty, please contact us at support@oztoner.com with this information:
- Your order number
- Detailed description of the reason for return/exchange request
- Photo proof (if applicable).
Please ensure to contact us via email at support@oztoner.com before returning any items to obtain a Return Authorization Number. Return Authorizations are only valid for 14 days.
It is your obligation to pack returned products satisfactorily to prevent any damage to the items or boxes. You have a legal obligation to take reasonable care of the product/s while they are in your possession until they reach our warehouse.
When returning your purchase, we ask that you provide a Proof of Purchase (Order Confirmation Email) and where possible the product/s in original unopened packaging.
Once received back, we will issue a replacement or full/partial refund depending on actual case.
Change of Mind Returns
Please choose carefully as we do not provide a refund if you have simply changed your mind or made a wrong selection.
If you wish to exchange product/s which you have purchased in error, we will happily exchange provided that:
- You return the product/s within 30 days of purchase.
- You provide Proof of purchase (Your Order Confirmation Email)
- Product/s are unopened, unused and in its original packaging.
- A minimum of 20% restocking fee applies.
- You must bear the risk of return and is responsible for the costs of return postage.
- You must confirm the product/s are received and notify us before returning the product/s, the product/s being returned must satisfy all the return requirement stated above.
- The initial shipping fee charged, or any outbound postage incurred to ship to the customer will not be refunded or credited.
We reserve the right not to offer an exchange if the above requirements are not met.
Return shipping and costs are the responsibility of the customer. We recommend customers to send the item back with a tracked service. For high value products, the customer is also advised to use an insured shipping method.
Faulty or Damaged items
We provide refund or replacement on defective and damaged products.
You MUST contact us within 30 days of product/s being received and believed to be faulty. We will provide the contact information of manufacturer. Customer MUST contact manufacturer to request return authorization letter / DOA letter. Once we received the RA letter or DOA letter from the customer, we will initiate the return process and send customer our return instruction. When the goods are returned to us, we will offer either refund or replacement for the customer.
Items with Manufacturer Warranty:
Buyers must contact manufacturer of the item for all the warranty service within the warranty period. We will provide contact details of the manufacturer to the buyer. We have no other responsibility (including DOA) for items covered with manufacturer warranty.
Items with Onsite Manufacturer Warranty:
Buyers must contact manufacturer of the item for all the on-site warranty service within the warranty period. We will provide contact details of the manufacturer to the buyer. We have no other responsibility (including DOA) for items covered with manufacturer warranty.
Items with Return to Base Warranty:
Buyers are responsible to send back the faulty item to us. Items with valid warranty within the warranty period will be replaced with fully functional unit after checking. Please allow up to 2 weeks for replacement. We have no guarantee on product compatibility with buyers own equipment unless specified on the item listing.
Any other issues and queries, customers are welcome to send us message and email to discuss further.
Refund Conditions
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Refunds are only issued under certain circumstances, such as:
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DOA products where no exchange/replacement is possible
-
Incorrect supply where the proper model cannot be provided
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Approved cases where neither replacement nor upsell option is available
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All refunds must be pre-approved by OzToner.au management before processing.
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Refunds are made via the original payment method and typically processed within 7 business days after approval.
Delivery Charges
Any product/s replaced under the Returns Policy due to being damaged, faulty or incorrect will be delivered to you free of charge.
Any returns due to you changing your mind about your purchase will incur a re-delivery fee.
Consumer Guarantees
Under the Australian Consumer Law, you have Consumer Guarantees for Goods and Services You purchase. Our product/s come with guarantees that cannot be excluded under the Australian Consumer Law. You are entitled to a replacement or refund for a major failure and for compensation for any other reasonably foreseeable loss or damage. You are also entitled to have the product/s repaired or replaced if the product/s fail to be of acceptable quality and the failure does not amount to a major failure.
Where you believe an item is faulty, you must contact manufacturer to for it to be assessed within a reasonable period of time, and you must request return authorization letter from the manufacturer if the item is confirmed faulty. If there is a major failure with the item, and you have forwarded the return authorization letter granted by manufacturer to us, you may choose a refund or exchange. If the failure is minor, manufacturer will honor the warranty and repair the item for you within a reasonable time.
Where an item is damaged through misuse or abnormal use, OZ Toner cannot provide a refund, exchange or repair, whether the fault is identified by OZ Toner, the manufacturer or their service agent.
OZ Toner will require satisfactory proof of purchase before providing a remedy under the Australian Consumer Law.
For further information about the Australian Consumer Law and Consumer Guarantees, visit www.consumerlaw.gov.au.

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